Music Video Editing

We edited our music video very easily initially. We wanted the shots we had filmed to flow in time and highlight the beat of the song which is something we focused on during the beginning of the music video.

When it came to editing we realised we had more filler shots than shots of myself lip-syncing which meant that overall the music video began to look more of a montage of shots rather than an actual music video. We decided that we would need to re film so that we could include more shots of myself lip syncing. I feel that so far, the music video does look very good, there's a clear theme running throughout and the aesthetic that we hoped to achieve, I think we achieved. There was a few shots we were unhappy with such as one of myself lip-syncing, once we fit it in we realised that it didn't match in time with the music so we'd have to reshoot that. 

We also discovered it was very easy to edit the match cuts together and it looked very impressive, a key shot that stood out amongst our music video, it's something we want to film more of so that it can become more of a theme that runs throughout our music video; seen hopefully two or three times in total.

There was a few shots we didn't like the lighting in, such as the intertextual shots but we changed this by editing the colour. Originally the shots looked very blue and so after changing the lighting we managed to make my body look like a silhouette and the projection the focal point as a tongue in cheek reference to the band, The Internet. 

In the end we managed to use a 60% filler shot, 40% lip syncing shots to complete our music video. Whilst we know we aren't finished, we wanted to make sure that we had used enough shots so that essentially the music video editing is done and therefore once we reshoot we can just replace any shots we don't like with the new ones.

Now we can focus on the poster and digipak.